TinyOcean

TinyOcean — the positive sea fish pioneers on a mission.

Little Waves

TinyOcean — the positive sea fish pioneers on a mission.

Visual Identity

Visual Identity Motion Print

Visual Identity Motion

Visual identity for TinyOcean, a dutch startup pioneering the future of aquaculture with their regenerative and circular approach to fish farming. The goal was to craft a brand that not only stands out but also deeply resonates with its audience and stakeholders, encapsulating TinyOcean's waves of impact and driving its mission forward.

Little Waves is an alternative indoor music festival, presented by C-mine Genk & Absolutely Free Festival, taking place on the 19&20th of april at C-mine, Genk. For the festival's 10th jubilee edition, new life was breathed into their identity.

Visual identity for TinyOcean, a dutch startup pioneering the future of aquaculture with their regenerative and circular approach to fish farming. The goal was to craft a brand that not only stands out but also deeply resonates with its audience and stakeholders, encapsulating TinyOcean's waves of impact and driving its mission forward.

Design

The identity draws inspiration from the pill-shaped fish tanks and the current within; the motif of water ripples, symbolizing sustainability and continuous renewal. A sea-inspired palette of deep blues and aquamarine — contrasted by a bold, purple accent that adds an edge to the identity and evokes the UV lights used in the tanks — grounds the brand in its marine origins.

Credits

Agency: Rise
Creative Director: Patrick van Haperen
Creative Director: Raphael Kamp
Strategy Director: Marjolein Doets
Design Director: Gilles Valkenborg
Motion: Teun Kunen

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Production company: Vigics
Director: Océane Combeau
Executive Producer: Dwight Groot
Producer: Shina Pieber
Production Assistant: Lucas Buitenhuis
DOP: Fernando Barrientos
1st AC: Quincy Carrilho
Gaffer: Kevin Thompson
Editor: Fernando Barrientos
VFX: David Velt
Music Composer: Lucas Santana
Sound Designer: Robin Overeem (Six Feet High)
Colorist: Fernando Barrientos
Online Editor: Leon Wodtke

Agency: Rise
Creative Director: Patrick van Haperen
Creative Director: Raphae l Kamp
Strategy Director: Marjolein Doets
Design Director: Gilles Valkenborg
Motion: Teun Kunen

Production company: Vigics
Director: Océane Combeau
Executive Producer: Dwight Groot
Producer: Shina Pieber
Production Assistant: Lucas Buitenhuis
DOP: Fernando Barrientos
1st AC: Quincy Carrilho
Gaffer: Kevin Thompson
Editor: Fernando Barrientos
VFX: David Velt
Music Composer: Lucas Santana
Sound Designer: Robin Overeem (Six Feet High)
Colorist: Fernando Barrientos
Online Editor: Leon Wodtke