Aerobel

Aerobel — a minimal identity that puts the product center stage

Little Waves

Aerobel — a minimal identity that puts the product center stage

Visual Identity Motion

Visual Identity Motion Print

Visual Identity Motion

Aerobel is a Belgian tech scale-up redefining insulation standards by bringing aerospace-grade superinsulation into the construction field. The new identity translates this cutting-edge technology into a transparent visual language, positioning Aerobel firmly at the forefront of innovation.

Little Waves is an alternative indoor music festival, presented by C-mine Genk & Absolutely Free Festival, taking place on the 19&20th of april at C-mine, Genk. For the festival's 10th jubilee edition, new life was breathed into their identity.

Aerobel is a Belgian tech scale-up redefining insulation standards by bringing aerospace-grade superinsulation into the construction field. The new identity translates this cutting-edge technology into a transparent visual language, positioning Aerobel firmly at the forefront of innovation.

Design

In a market dominated by rigid, corporate identities, Aerobel deliberately takes a different path. The visual identity strips away excess to let the product speak for itself. A stately wordmark, a distilled icon, and an effortless typeface form a strong yet understated foundation. This system is complemented by a semipermeable visual layer — creating space for the product catalogue to take center stage, and represents the isolating function at the core of Aerobel’s products itself.

Credits

Photography: Seppe Elewaut